The biggest threat to long-term success isn’t competition. It’s standing still.
At Cannes Lions, Brian Sozzi sits down with Tiësto to discuss why he’s spent decades reinventing his music, how he reads a crowd in real time, and why staying relevant means constantly adapting before you have to.
The conversation explores creativity, AI, live performance, leadership, and the mindset that’s kept one of the world’s biggest DJs at the top for more than 30 years.
Timestamps
00:00 Reading the crowd
01:16 Why every show is different
02:19 Playing from the heart
02:40 Returning to his roots
03:18 Why he keeps evolving
04:00 AI and music
04:43 Longer songs return
05:24 His most memorable shows
06:46 The legacy he hopes to leave
#tiesto #music #creativity #leadership #ai #electronicmusic #canneslions #yahoofinance
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