How Thorne Became One Of Gen Z’s Favorite Wellness Brands

CNBC’s Gabrielle Fonrouge digs into how supplement company Thorne became one of Gen Z’s favorite wellness brands. Younger consumers are spending more on wellness products than their parents did, according to Thorne. The 42-year-old supplement company has seen huge growth.

Produced, Shot and Edited by: Natalie Rice
Reporting by: Gabrielle Fonrouge
Animation: Emily Park
Additional Editing: Andrea Miller
Senior Managing Producer: Tala Hadavi

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How Thorne Became One Of Gen Z’s Favorite Wellness Brands

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