rewrite this title Best of Show Winner BlytzPay Unveils New Intelligent Payments Platform – Finovate

Utah-based payments and collections platform BlytzPay announced an “evolution” of its platform and the launch of Blytz, which connects payments, customer engagement, and automation in a single layer.

Blytz consists of three components: BlytzPay, a text-first billpay solution; BlytzCollect, which uses text-based payment links to enhance outreach; and BlytzCash, which facilitates in-person cash payments via a network of 88,000+ retailers around the US.

Founded in 2017, BlytzPay won Best of Show in its Finovate debut at FinovateSpring 2019 and again later that year at FinovateFall 2019 in New York. Robyn Burkinshaw is Founder and CEO.

BlytzPay, which won Best of Show in its Finovate debut at FinovateSpring 2019 and again later that year at FinovateFall, has announced an “evolution” of its platform and the launch of Blytz. Blytz represents a new iteration of the company’s intelligent payments and collections platform that connects payments, AI-powered customer engagement, and automation into a single operational layer.

The announcement reflects the company’s growth from a modern automotive payments solution into a comprehensive platform that supports automobile financing, property management, and consumer finance. BlytzPay helps companies enhance the way they communicate with customers, collect payments, and manage revenue operations.

“We didn’t just build a payments product; we built what actually happens around a payment,” Blytz CEO and Founder Robyn Burkinshaw said. “Conversations. Follow-ups. Real outcomes. The industry keeps pretending payments are just transactions, but they’re not. Blytz is payments and collections in one motion, which is the way it should have been all along.”

The Blytz platform includes three elements—BlytzPay, BlytzCollect, and BlytzCash—that connect payments, engagement, and automation into a single operational layer. BlytzPay supports modern, text-first, Bankless Bill Pay payment experiences to make it easier for customers to pay and for businesses to collect. BlytzCollect enables finance teams to leverage AI-driven voice and BlytzPay’s instant, text payment links to automate outreach and improve recency via on-time payments. BlytzCash delivers payment accessibility that allows customers to pay with cash in-person at any one of BlytzPay’s national network of more than 88,000 retailers. The platform helps turn data into automated conversations, frictionless payments, and real-time visibility resulting in faster payments, lighter workloads, and stronger customer engagement.

“Most payment providers are focused on processing transactions as cheaply as possible,” Burkinshaw said. “But businesses don’t just need transactions; they need better outcomes, because getting paid isn’t just about moving money—it’s about how you engage the customer before, during, and after the payment.”

The company noted that Blytz will be introduced across its website, product interfaces, and marketing materials over the next few weeks. Existing customers will be able to continue using the same products and services they are currently using within the broader Blytz platform and ecosystem.

Founded in 2017 and headquartered in Lehi, Utah, BlytzPay made its Finovate debut at FinovateSpring 2019 where it won Best of Show. The company returned to the Finovate stage later that same year for FinovateFall in New York, where BlytzPay again took home Best of Show honors. An innovator in the field of pay-by-text, the company offers a payments and collections management platform that boosts collections efficiency by up to 50% in as little as three months. BlytzPay boasts a 53% chargeback dispute win rate and notes that collection teams working for BlytzPay’s automobile dealership partners have reported time savings of 30%.

Photo by Michael Beener on Unsplash

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