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rewrite this title U.S. Bank’s Deepa Chatterjee: The Future of SMB Banking Is Personalization, Not More Products – Finovate

Julie Muhn (@julieschicktanz) by Julie Muhn (@julieschicktanz)
June 18, 2026
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rewrite this title U.S. Bank’s Deepa Chatterjee: The Future of SMB Banking Is Personalization, Not More Products – Finovate
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For years, bank-fintech relationships often followed a predictable path. Banks identified promising startups, tested their technology, and viewed acquisition as the ultimate endgame. Today, that dynamic is changing.

At FinovateSpring 2026, I sat down with Deepa Chatterjee, SVP of Business Development and Go-to-Market for Small Business Banking at U.S. Bank, to discuss how bank-fintech partnerships are evolving, where banks are competing with digital-first challengers, and what the future of small business banking looks like.

One of the most interesting takeaways from our conversation was how dramatically the relationship between banks and fintechs has changed. While banks once viewed fintech partnerships as potential acquisition opportunities, many are now embracing deeper, longer-term collaborations. “The way that we worked with fintechs was primarily thinking of potentially acquiring them,” said Deepa. “Now that tha markets have changed we are far more likely to work and partner with fintechs in a much deeper way, and so ownership is not necessarily on the table.”

Deepa Chatterjee is SVP of Business Development and Go-to-Market for Small Business Banking at U.S. Bank. She leads business development, partnerships, sales enablement, product marketing, data insights, and automation initiatives for the bank’s small business segment. Before joining U.S. Bank, Chatterjee held leadership roles at Dayforce and Oportun and spent more than a decade at American Express in strategy, marketing, and business development positions. She holds a bachelor’s degree in economics from Barnard College at Columbia University and an MBA from the Yale School of Management.

U.S. Bancorp, the parent company of U.S. Bank, is one of the largest banking institutions in the United States, serving millions of consumer, business, commercial, and institutional clients. The bank offers a broad range of financial services, including business banking, payments, treasury management, merchant acquiring through Elavon, lending, and wealth management solutions. U.S. Bank has increasingly expanded its digital capabilities through fintech partnerships and embedded financial services designed to help small businesses streamline their financial operations.

Photo by Vitaly Gariev


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