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rewrite this title What BVNK’s Report Reveals About How Consumers Are Using Stablecoins – Finovate

Julie Muhn (@julieschicktanz) by Julie Muhn (@julieschicktanz)
March 16, 2026
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rewrite this title What BVNK’s Report Reveals About How Consumers Are Using Stablecoins – Finovate
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Multi-rail payments infrastructure platform BVNK recently published a report on stablecoin utility that examines how consumers actually use stablecoins. The report found that consumers’ desire to obtain stablecoins is rising, and that stablecoins are becoming a fixture of consumers’ savings portfolios.

Published in partnership with YouGov, Coinbase, and Artemis, the report is the result of a survey of 4,658 crypto and stablecoin holders across 15 countries. Here are four major findings from the survey:

Stablecoin holdings increasing

Of the stablecoin holders surveyed, almost half (49%) increased their holdings within the past 12 months, while only 7% of people decreased their holdings. More than half (56%) of crypto or stablecoin holders expressed plans to acquire more stablecoins in the next 12 months. This shows that stablecoins are transitioning from a niche tool into a mainstream asset.

Crypto owners are diversifying

The report also surveyed crypto holders who do not yet own stablecoins. Among this subset of non-owners, 13% said that they intend to acquire stablecoins in the next 12 months. In low and middle income economies such as Africa, consumers showed a higher interest in acquiring stablecoins for the first time. In fact, in Africa in particular, 76% of respondents said that they plan to acquire stablecoins in the next 12 months. This is a reflection of the utility of stablecoins in lower income regions.

Stablecoins and crypto are becoming a core element of savings

The stablecoin and crypto holders surveyed reported allocating around one-third (34%) of their savings to crypto and stablecoins. Almost half (48%) of respondents allocate up to a quarter of their savings to stablecoins and crypto. This shows that many consumers are beginning to treat digital assets not as speculative, but as a meaningful component of their long-term savings strategies.

Stablecoin holders are relatively young

Not surprisingly, more than half (54%) of those surveyed who own stablecoins are aged 18 to 34 years old. Of the respondents in the older age bracket of 55+, only 8% said that they currently hold stablecoins, while 17% of people in that age range said that they plan to acquire crypto within the next 12 months. This shows that stablecoin adoption is being driven largely by younger consumers who are more comfortable incorporating new financial technologies into their everyday financial lives.

Overall, the findings suggest that stablecoins are evolving beyond their early role as a trading tool within crypto markets and are beginning to function as a practical financial instrument for everyday users. As access to digital wallets and crypto infrastructure improves, stablecoins are increasingly positioned to bridge traditional finance and digital assets by offering consumers a way to store value, move money globally, and participate in global markets with lower barriers than traditional finance.

Photo by DS stories


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