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Donald Trump’s media company is making another play in the crypto space. Trump Media & Technology Group, which runs Truth Social, has filed with the SEC for a new spot ETF. This one would bundle Bitcoin and Ether in a single fund, split 75 percent to 25. If approved, the dual Bitcoin-Ether ETF would be among the first of its kind in the U.S. market.
It follows the company’s earlier Bitcoin-only ETF filing and its $2.3 billion Bitcoin reserve plan. One thing’s clear: Trump Media wants a front-row seat in crypto finance.
Trump Wants Both Coins on the Menu
This new ETF would give investors exposure to both Bitcoin and Ether without needing to handle crypto wallets or exchanges. Crypto.com is listed in the filing as custodian and liquidity provider.
🚨JUST ANNOUNCED: President Trump’s Truth Social has filed for a Bitcoin & Ethereum ETF $BTC $ETH 🇺🇸 pic.twitter.com/Tdauj4zn17
— AJ Huber (@Huberton) June 16, 2025
The filing builds on the company’s June application for a Bitcoin-only fund. That version also named Crypto.com and raised concerns over ties to Yorkville Advisors, a firm with a rocky reputation. The new fund keeps the same partners but shifts the approach by adding Ether.
Bigger Than a One-Off Crypto Move
The ETF filing comes just after the SEC gave the nod to Trump Media’s massive Bitcoin treasury plan. This isn’t a one-time idea. The company is clearly laying out a long-term crypto playbook.
Ether brings more than name recognition. It powers the world of smart contracts, NFTs, and decentralized finance. Adding it to the ETF gives investors a stake in more than just Bitcoin’s price.
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This Is Not Your Average ETF Filing
Plenty of Bitcoin ETFs already exist. BlackRock, Fidelity, and Grayscale are pulling in billions. But none of them offer a hybrid fund combining the two largest crypto assets.
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And none of them come with the political weight of Trump’s name. That alone puts this filing in its own category, for better or worse.
A Financial Product With a Campaign Edge
Trump has made crypto part of his political message. He’s talked up financial freedom, backed stablecoin projects, and shown up at crypto-linked donor events. This ETF move lines up with that narrative.
It’s a business filing, but it also sends a clear message to his base. Trump Media is leaning into crypto culture while building a brand around it.
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What to Watch Next
Now it’s up to the SEC. The fund would trade on NYSE Arca if approved. Key questions include the fund’s ticker symbol, its fees, and whether it connects to the Truth Social platform in some way.
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A rejection could stall momentum. An approval could open the door for more filings from Trump Media and others chasing retail attention.
This ETF shows Trump Media is not playing around. The company is using crypto to expand its identity and push its brand into new territory. Combining Bitcoin and Ether is a bold move, but the real test will be how regulators and investors respond in the weeks ahead.
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Key Takeaways
Trump Media has filed for a dual Bitcoin-Ether ETF that would split exposure 75% to Bitcoin and 25% to Ether.
The ETF follows an earlier Bitcoin-only filing and a $2.3 billion reserve plan, showing a broader crypto strategy.
Crypto.com is listed as a custodian and liquidity provider, continuing its partnership from Trump Media’s previous ETF proposal.
The hybrid fund is unique among existing ETFs and carries Trump’s political brand, giving it added public attention.
If approved by the SEC, the ETF would trade on NYSE Arca and could influence how other political or media brands approach crypto.
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