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With the premiere of ‘The Lost Bus’ at TIFF, it was time to pop some bottles for America Ferrera and the film by Jamie Lee Curtis of course! With it comes the caption about the joy of presenting the project before the audience and the story of real people who provided the inspiration behind America Ferrera’s character. Limited theatrical release begins on September 19th before streaming on Apple TV+.
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Jamie Lee Curtis endorses America Ferrera, her fellow artist, and friend, while the film offers its first view. Curtis did a socially shared repost of Ferrera’s own excited announcement of the premiere of ‘The Lost Bus’ at the Toronto Festival this past weekend.
Capturing America Ferrera, who rarely stops smiling, posing gaily with someone else who looked as happily blessed in the ambience of the theater, either post-screening or media event, Ferrera looked every bit professional with elation mixed in, with that fabulous shirt-and-tie combo.
The word “privileged” was chosen by Ferrera in her caption to describe sharing the story with audiences. She went on to give all the credit to those who put their hearts into making the film and to honor Mary, under whose real-life name the character is based, whom she calls an “actual hero.” The actress gave a big thank-you to the Toronto International Film Festival for welcoming the occasion in such grand style and also thanked her family and friends that came to celebrate with her.
They lay on very thinly veiled hints as to what follows the link release. Following the limited theatrical release, ‘The Lost Bus’ will finally go for streaming on Apple TV+ on September 19th, carving out a wide opportunity for many others to experience the tale.
It was an instant hit after the post, with reactions from fans appearing. One user wrote: “Sounds good! Love disaster movies,” which kind of goes with the supposed ambiance of tension or drama ushered in by the film.
Another took quite a different tone, mocking America Ferrera’s obviously crazy schedule: “My My – do you make the rounds! Now, vote for me (www.voteforjaimie.com) – thanks!”
Some of the comments were positive. Still, there were those who seized that moment to grow. A newly minted cinema page politely requested, “I’m a new page that’s trying to grow. If you like cinema, check it out, and if you want to support, follow. Thanks guys.”
This combined reaction shows the genuine excitement for the film mixed in with the usual social media show-and-tell and promotion after a celeb posted something. The reshare by Curtis should only be an amplifier of a positive buzz that Ferrera’s project is hearing as it enters into its festival freedom.
Premiere at such a prestigious festival almost always means a sure contender for awards; the presence of two classy and high-profile actors, Curtis and Ferrera, will only serve to raise those expectations. To see them support one another is an image of a well-knit partnership on and off the stage.
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Following the assumed theatrical release, buzz coming out of Toronto and star support by Jamie Lee Curtis put ‘The Lost Bus’ in an excellent position to get through the doorways of viewers who are fascinated with real-life hero stories.
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