rewrite this title Google Changes the Rules of Online Clothing Shopping | Metaverse Planet

Google has updated its experimental app, Doppl, which shows how an outfit looks on you. With the update, a feed page dedicated solely to clothes has been added to the app. This feed page will provide product recommendations based on the user’s style.

The US-based tech giant Google announced the new app named Doppl a few months ago. Still in the experimental stage, this app helped users understand how a garment looked on them thanks to its artificial intelligence support. Now, a brand-new development has occurred regarding this app.

A New Era in Shopping

Updating the Doppl app, Google has now started offering users a personalized feed page. The feature, which functions in direct connection with product sellers, will make it easier for users to discover brand-new clothing ideas. Users will be able to see how an outfit looks on them and, if they wish, complete the purchase transaction directly through Doppl.

Here is what Google Doppl’s new feature looks like:

Google Doppl’s new feature will work just like the Instagram algorithm. The algorithm, detecting the users’ style, will present AI-generated images of clothes suitable for that specific style. Thus, users will not get lost among millions of clothing options. Seeing the clothes directly on themselves will significantly simplify the user’s decision-making process.

Shopping standards are changing, and Google seems to be opening a brand-new page for online shopping with its AI-supported application. Although Doppl is currently only available in the USA and is in the early stages, its expansion to the global market will bring a new dimension to the competition in the textile sector. Let’s see what future developments this application will lead to.

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