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Whether you’re a runner or not, we all move a little better when we’ve got a friend running beside us. That’s why VeeFriends is teaming up with Sprints, a running-focused activewear brand known for being fun and communal. Together, we’re bringing you the VeeFriends x Sprints “Fast Friends” VP Hat, a limited-edition release featuring VeeFriends’ Juicy Jaguar and Sprints’ mascot, Miles the Jag, coming together to celebrate movement, friendship, and shared momentum. The hat features a Juicy Jaguar collectible pin available in six rarities. Wherever you go, your friend Juicy Jaguar and Miles the Jag go with you.
The hat first drops Tuesday, March 10th during a live show on Whatnot at 4:15pm ET hosted by GaryVee, with a limited supply available.
After an expected quick sellout on Whatnot, the hats will be available on getsprints.com directly after the live show. Juicy Jaguar Series 1 holders will also have two weeks to claim a free “Fast Friends” VP Hat.
P.S.: If you’re in the New York area, scroll down for details on an in-person event in late March!
What’s Included In The VeeFriends x Sprints Drop
This VeeFriends x Sprints drop comes with:
VeeFriends x Sprints “Fast Friends” VP Hat
One randomized Juicy Jaguar pin (available in six rarities)
A Closer Look At The “Fast Friends” VP Hat
On the VP hat, Juicy Jaguar rides a rocket strapped to Miles the Jag as they launch forward together — a visual reminder that progress feels better when you’re moving with friends who share your drive. Also stitched onto the hat are the words “Fast Friends”, a message inspired by run-club culture, where connection, accountability, and movement come together to create momentum. Every “Fast Friends” VP hat comes inside a customized Sprint Box that also contains one of six different Juicy Jaguar pin rarities.
The VP Hat is built to keep up with you. The adjustable snapback gives you a fit that works for you, and the structured build is made with larger heads in mind so it holds its shape without feeling tight. It’s lightweight, breathable, and sweat-wicking, so whether you’re running, out at an event, or just out all day, it stays comfortable without you having to think twice about it. Laser-cut heat vents keep the airflow going when things pick up. It’s a hat that does its job and is ready for anything.
A Closer Look At The Juicy Jaguar Collectible Pins
The Juicy Jaguar Collectible Pin adds an extra layer of personality and collectibility to the collaboration. Each pin comes in one of six rarity tiers:
Base /250Rainbow /199Shimmer /99Cosmic /55Gold /10Ghost /5
Designed for side placement, the pin can be added to your VP Hat to make it your own. This small, yet fun detail turns your hat into personal expression. Beyond collectibility, Juicy Jaguar represents energy, confidence, and momentum, tying back to the spirit of this VeeFriends x Sprints collaboration.
Release Details
The VeeFriends x Sprints “Fast Friends” VP Hat drop will be released in two phases, beginning with a live drop on Whatnot hosted by GaryVee, immediately followed by the full release on Sprints’ shop.
Phase 1: Live Drop with GaryVee on Whatnot
Who: Everyone
When: Tuesday, March 10th @ 4:15pm ET
Where: Whatnot
Phase 2: Full Release
Who: Everyone
When: Wednesday, March 10th (immediately following the Whatnot livestream drop)
Where: http://getsprints.com
Bonus Event — NYC 5.5K In Late March
VeeFriends and Sprints will be celebrating this drop with a special 5.5K race on March 29th in New York City. Designed around the spirit of the collaboration, each lap pairs you with a different runner — encouraging connection, conversation, and leaving the event with new friends. It’s a fun, community-first experience that brings the “Fast Friends” concept to life in real time.
For more details on how to attend, make sure to follow Sprints on social media for updates.
Holder Claims
Juicy Jaguar Series 1 holders will have two weeks to claim a free “Fast Friends” VP Hat + pin.
Who: Juicy Jaguar Series 1 holders
What: One “Fast Friends” VP Hat + Pin
When: March 10th @ 12pm ET to March 24th @ 12pm ET
Where: http://shop.veefriends.com
Performance Meets Personality
This collaboration between VeeFriends and Sprints represents a meeting of movement and mindset. Sprints brings performance-driven design rooted in run-club culture, while VeeFriends brings character, community, and the belief that how you show up matters. Together, we’ve created a hat that helps runners express who they are while supporting how they move.
For runners, the “Fast Friends” VP hat is functional fun. Its lightweight performance keeps up with your pace, paired with personality that stands out in the crowd. For both brands, it’s about building community through shared momentum. Fast Friends isn’t just a tagline. It’s a reminder that progress feels better when you’re moving forward together.
VeeFriends x Sprints Drop Hat & Juicy Jaguar Pin For Friends Who Run Together was originally published in VeeFriends on Medium, where people are continuing the conversation by highlighting and responding to this story.
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