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Home DeFi

rewrite this title Can Stablecoins Go Mainstream and Power the Next Wave of Crypto Growth?

Olayinka Sodiq by Olayinka Sodiq
January 28, 2026
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rewrite this title Can Stablecoins Go Mainstream and Power the Next Wave of Crypto Growth?
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Quick Breakdown

Stablecoins are linked to stable assets such as the U.S. dollar, so their value stays steady. This makes them useful for daily transactions, sending money, and digital payments.Stablecoins are used for fast international transfers, online shopping, financial access, and DeFi. These uses could help them grow beyond just trading.Regulatory uncertainty, centralization risks, dollar dependence, and competition from central bank digital currencies could slow stablecoin adoption. However, clear regulations and better financial integration could help them grow in retail, institutions, and emerging markets.

 

Stablecoins are a hot topic in crypto because they connect traditional money with digital assets. While other cryptocurrencies can change value quickly, stablecoins are meant to stay steady, usually matching the value of the U.S. dollar or another currency.

Because stablecoins are stable, people can use them for daily spending, saving, and digital payments. This gives them a special place in crypto. Now, as regulators, banks, and investors pay more attention, the main question is whether stablecoins can move from a niche tool to a regular part of finance and help drive the next stage of crypto growth.

Where Adoption Stands Now

Stablecoins are no longer just tools for traders; they’ve become one of the most widely used products in the digital asset market. As of September 2025, their total market capitalization crossed $307 billion, with USDT and USDC holding the largest shares. 

Stablecoins’ total market capitalization. Source: CoinMarketCap

Trading is also very active. In November alone, stablecoins saw over $106 billion in transactions on centralized exchanges. These figures show that people are using stablecoins for real purposes, not just speculation.

Today, stablecoins such as USDT (Tether) and USDC (USD Coin) process billions of dollars in daily transactions for trading, sending money, and DeFi. Many people use them like digital cash because they are quick to transfer, keep their value, and are easier to use than other cryptocurrencies. In places with weak currencies or limited banks, stablecoins can be a safer way to save money and connect to the global economy.

People have mixed feelings about stablecoins, but views are changing. In emerging markets, traders and businesses find stablecoins important for protecting savings and sending money cheaply across borders. 

Regulators, however, remain cautious, raising concerns about reserves, transparency, and systemic risks if stablecoins adoption grows too quickly. Even so, with usage expanding and trust gradually improving, stablecoins are closer than ever to breaking out of the crypto niche and into mainstream finance.

Key Drivers of Mass Adoption

Stablecoins are already widely used in crypto, but several key factors could push them into everyday financial life.

Image showing the Key drivers of mass adoption - on DeFi Planet

Cross-border payments

Sending money internationally is often expensive and slow, with fees eating up a big chunk of small transfers. Stablecoins solve this by moving funds almost instantly and at a fraction of the cost. For migrant workers sending money to families, stablecoins can act like digital dollars that arrive within minutes, bypassing banks and remittance services.

E-commerce integration

With online shopping on the rise, more websites are trying out stablecoin payments. Using stablecoins can lower fees for sellers and give buyers a quick, global way to pay, similar to cash. If big e-commerce companies start using stablecoins, they could soon become a normal way to shop online.

Financial inclusion

For people in countries with unstable currencies or limited banking access, stablecoins can provide security and access to global markets. With only a smartphone, individuals can store value in a stable currency, send money across borders, and even access savings or credit through DeFi tools. This makes stablecoins a lifeline in economies where inflation or banking restrictions are everyday struggles.

Regulatory clarity

In countries with weak currencies or few banks, stablecoins offer a safe way to save money and reach global markets. With just a smartphone, people can keep their money in a stable currency, send it abroad, and even use DeFi tools for saving or borrowing. For many, stablecoins are a lifeline in tough economies.

Integration with traditional finance

Banks and digital payment processors are beginning to test stablecoin settlements. If stablecoins can plug directly into existing financial rails, customers could use them through debit cards, mobile apps, or ATMs. This bridge between traditional banking and blockchain would make stablecoins feel less like an experiment and more like a regular financial tool.

Growth of DeFi and tokenized assets

Stablecoins are key to decentralized finance, supporting lending, borrowing, and trading. As more assets like real estate, stocks, and bonds become tokenized, stablecoins will be used to settle these trades. Their role in DeFi keeps them at the center of new financial ideas and crypto growth.

Everyday utility apps

The final push may come from apps that let people use stablecoins for everyday expenses. Imagine paying your rent, buying groceries, or covering a subscription directly in stablecoins without needing to convert to cash. Once people see stablecoins as useful for daily living, not just for trading, mainstream adoption will follow.

Opportunities for Growth in Retail

Stablecoins have already proven their usefulness, but the biggest crypto growth opportunities lie in how they can be applied across different sectors of the economy.

Image showing the Opportunities for growth in retail - on DeFi PlanetRetail payments

Stablecoins can make everyday digital payments faster and cheaper. Instead of waiting for bank transfers or paying credit card fees, shoppers could pay instantly with digital dollars. 

Retailers also benefit by saving on processing costs and gaining access to global customers who may not have traditional banking options. As more merchants experiment with stablecoin payment gateways, adoption in retail could accelerate.

Remittances

Remittances remain one of the strongest real-world use cases for stablecoins. Millions of people send money home every month, but traditional remittance services charge high fees and can take days to process. 

Stablecoins allow for near-instant transfers at minimal cost, giving families more money in their pockets. With remittances making up a large share of GDP in many developing countries, stablecoins could transform how people move money across borders.

Institutional use

Big businesses and financial institutions are beginning to recognize the efficiency of stablecoins for settlements, payroll, and treasury management. For institutions, stablecoins reduce friction in cross-border trade, provide liquidity around the clock, and open doors to blockchain-based financial markets. 

As regulations become clearer, more corporations and investment firms are likely to adopt stablecoins for both internal operations and customer-facing services.

Emerging market economies

In countries facing inflation or currency instability, stablecoins can act as a lifeline. Retailers can price goods in a stable currency, families can protect their savings, and businesses can access global suppliers without worrying about exchange rate swings. This positions emerging markets as some of the fastest-growing areas for stablecoin adoption.

Integration with banking and fintech

Banks and fintech platforms are starting to integrate stablecoin payments and wallets into their services. This makes stablecoins accessible through familiar apps and accounts, lowering the barrier for everyday users. Once people can hold and spend stablecoins within their favourite banking app, adoption will move much faster.

Potential Roadblocks

Even with momentum on their side, stablecoins face serious challenges that could slow or reshape their path to mainstream adoption.

Image showing the Potential Roadblocks on Stablecoin adoption - on DeFi Planet

Regulatory uncertainty

Governments have not yet agreed on how to classify stablecoins. Some regulators want them to be treated like banks, requiring strict reserve management and insurance. Others push for securities-style oversight, which could force issuers into compliance burdens they may not be able to meet. 

Until clearer rules are set, businesses and institutions remain hesitant to fully embrace stablecoins, fearing sudden policy shifts that could affect their operations.

Centralization risks

Stablecoins like USDT and USDC depend on a small number of centralized issuers. Users trust that these companies hold the reserves they claim, but without full transparency, doubts remain. If one of these issuers failed or lost credibility, it wouldn’t just impact a single coin; it could damage confidence in stablecoins as a whole, leading to sharp sell-offs and liquidity crises.

Dependence on the U.S. dollar

Most stablecoins are pegged to the U.S. dollar, giving them wide appeal but also tying their stability to U.S. economic policies and interest rate moves. This dependence means stablecoins may not provide true independence for global users, especially in regions that want alternatives to dollar dominance. It also raises questions about how sustainable crypto growth is if global reliance on the dollar shifts.

Competition from CBDCs

Central banks around the world are testing their own digital currencies. If CBDCs gain traction, they could directly compete with or even crowd out private stablecoins, especially in markets where governments prefer to control digital money. At the same time, CBDCs could create tougher regulatory environments for stablecoins, making it harder for them to stand out.

Banking and payment rails

Stablecoin issuers still rely on banks to hold their reserves and process fiat conversions. If regulators increase scrutiny, or if banks decide these partnerships are too risky, issuers may struggle to maintain liquidity and guarantee redemptions. Any disruption in this link between stablecoins and traditional finance could create serious confidence problems for users.

How Close Are We To Real Mainstream Use?

Stablecoins are not just a test anymore. They move hundreds of billions of dollars each month and are useful for trading, sending money, and DeFi. The technology works, and in many emerging markets, more people are using stablecoins because they are safer than unstable local currencies. 

But in developed countries, progress depends more on rules than on demand. Until there are clear rules about reserves, audits, and oversight, many banks, businesses, and governments will be careful about using stablecoins as a regular part of finance.

That said, the direction of travel is clear. If regulatory clarity and financial integration advance over the next few years, stablecoins could move from niche crypto tools to everyday financial instruments by the end of the decade, powering retail payments, institutional settlements, and global commerce. Whether that happens quickly or slowly depends less on technology, which already works, and more on how trust, policy, and adoption line up.

 

Disclaimer: This article is intended solely for informational purposes and should not be considered trading or investment advice. Nothing herein should be construed as financial, legal, or tax advice. Trading or investing in cryptocurrencies carries a considerable risk of financial loss. Always conduct due diligence. 

If you would like to read more articles like this, visit DeFi Planet and follow us on Twitter, LinkedIn, Facebook, Instagram, and CoinMarketCap Community.

Take control of your crypto  portfolio with MARKETS PRO, DeFi Planet’s suite of analytics tools.”

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