Opening Bid Unfiltered is available on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts.
The business of pushing your physical max is lucrative. Yahoo Finance Executive Editor Brian Sozzi talks on the Opening Bid Unfiltered podcast with HYROX co-founder and CEO Christian Toetzke. HYROX was co-founded by Toetzke in 2017 and has grown rapidly ever since. The fitness competition isn’t for the week of mind and heart, and will test one’s endurance. That’s likely why alphas and the average Joe have taken to the sport to test themselves to the max. This year, the fitness competition will have 83 events that welcome 650,000-plus athletes. The events are held in 11 countries, and the company is on pace to post $140 million in sales. Toetzke takes Sozzi inside the HYROX business and looks at what may be next for the fitness brand.
Listen on your favorite podcast platform or watch on our website for full episodes of Opening Bid Unfiltered here: https://finance.yahoo.com/videos/series/opening-bid/
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