In this episode of The Deal, Alex Rodriguez and Jason Kelly talk with former WNBA player Candace Parker about how she’s making a name for herself off the court. Parker shares how she got into the business side of basketball by working closely with Adidas, her former sponsor, why she loves being an NBA broadcaster and what she’s looking for in her investments.
Listen to The Deal on Apple Podcasts, Spotify, iHeart, Bloomberg Carplay, or wherever you get your podcasts. You can also watch The Deal on Bloomberg Originals and Bloomberg TV.
00:00 – 01:25 Introduction
01:25 – 05:19 University of Tennessee & Pat Summit
05:19 – 08:14 Popularity of women’s college basketball
08:14 – 09:30 The importance of asking questions
09:30 – 12:26 Why Candace played overseas
12:26 – 14:40 Reflecting on the recent rise of the WNBA
14:40 – 17:01 Name, Image and Likeness
17:01 – 19:02 Getting into business with Adidas
19:02 – 22:35 Becoming the President of Women’s Basketball at Adidas
22:35 – 25:11 Alex & Candace on having signature shoes
25:11 – 30:04 Candace’s mindset for her next chapter
30:04 – 33:19 Candace’s partnership with Marc Lasry
33:19 – 37:24 What’s next for the business of women’s sports
37:24 – 40:51 NBA broadcasting
40:51 – 45:12 What’s next in the media world
45:13 – 47:32 Rapid fire
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