rewrite this title Is Enterprise Connect Going Through an Identity Crisis? – UC Today

Join Kieran Devlin, Host at UC Today, alongside an elite panel of unified communications experts and analysts-Mel Brue, Irwin Lazar, Evan Kirstel, Zeus Kerravala, Jon Arnold, and Craig Durr. The enterprise tech landscape is shifting faster than ever, and in this episode, we unpack exactly what that means for your business. From the identity crisis facing major tech conferences to the rise of autonomous AI agents driving real revenue, this candid debrief cuts through the hype to deliver the insights you need to stay ahead of the curve.

Welcome back to the UC Today Big UC Show! This month, we’re cutting through the noise to bring you the real story behind the latest industry shakeups. The unified communications space is no longer just about basic connectivity; it’s evolving into a complex ecosystem of AI-driven customer experience and edge computing. But are the industry’s biggest events keeping pace? We sit down to dissect the hits and misses of Enterprise Connect 2026 and explore where the real innovation is happening right now.

Here’s what we cover in this jam-packed session:

The Evolution of Enterprise Connect: We discuss why traditional keynote formats are losing their edge, the urgent need for business-outcome focus, and how vendors are rethinking booth ROI amidst shifting attendee demographics.
RingCentral AIR Pro’s Revenue Potential: A deep dive into RingCentral’s new no-code AI Representative Pro. We explore how this multi-agent builder is moving beyond basic chatbots to actually generate revenue, specifically targeting healthcare workflows and missed appointments.
NEAT’s Strategic Edge AI Pivot: With former Cisco exec Javed Khan taking the helm as CEO, we analyze how NEAT is positioning meeting rooms as edge AI devices and what this means for the hardware vs. software battle.