rewrite this title Best-Selling Smartwatch Brands in the World Revealed – Metaverseplanet.net

Market research firm Canalys has released data on the best-selling smartwatch brands worldwide for the first quarter of 2025. The latest global wearable technology sales figures highlight significant growth, with Xiaomi, Apple, and Huawei emerging as top performers.

Apple shipped 7.6 million units of its Apple Watch series, making it one of the market leaders.

In Q1 2025, the wearable technology market experienced a 13% increase in total shipments, reshaping brand rankings. There was especially notable growth in the smartwatch and smart band segments.

Xiaomi Leads the Market

Xiaomi topped the charts with 8.7 million units shipped in the first quarter of 2025. Its success was driven by the popularity of the Redmi Band 5 and the smooth user experience offered by its HyperOS system. Xiaomi’s rise is attributed to its strategy of offering affordable yet functional products, particularly in emerging markets, while simultaneously focusing on multiple product categories.

2025’s Best-Selling Smartwatch Brands

Apple ranked second with its Apple Watch series, shipping 7.6 million units. As 2025 marks the 10th anniversary of the Apple Watch, a new model is expected to launch in the second half of the year.

Huawei maintained third place, shipping 7.1 million units, thanks to its GT and Fit series and the broader reach of the Huawei Health app. The company achieved a 36% increase in shipments year-over-year.

Shift from Hardware to Ecosystem & Services

As hardware sales generate lower profit margins, brands are increasingly focusing on software and services. The competition has shifted toward ecosystem integration, subscription models, and health-focused applications.

Brands aiming for long-term customer loyalty are prioritizing software development and building robust digital ecosystems. In the wearable tech market, value now lies more in software integration and service variety than just hardware specs.

Popular Smartwatch Recommendations

1. Redmi Band 5

The Xiaomi Redmi Band 5 stands out with its simple design and ease of use. Measuring 47.2×18.5×12.4 mm and weighing just 11.9 grams, it is comfortable on the wrist. Features include a touchscreen, customizable themes, night mode, and a Corning Gorilla Glass screen with interchangeable bands.

2. Apple Watch Series 10

The Apple Watch Series 10 supports walking, running, biking, as well as water activities like swimming and surfing. It includes a depth app, water temperature sensor, and new depth gauge, suitable for snorkeling up to 10 meters. It offers 18 hours of battery life in standard mode and up to 36 hours in low-power mode, with fast charging up to 80% in 30 minutes.

3. Huawei Watch Fit 4 Pro

Weighing just 30.4 grams and only 9.3 mm thick, the Huawei Watch Fit 4 Pro offers a sleek design with 3D wing-style details. Its 3000-nit bright display remains readable even under sunlight. Features include distance tracking, green distance mapping, and diving mode with hover timers and water type detection. It also supports heart rate, SpO2, and breath-hold monitoring.

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