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AI Secret, a research and analytics platform focused on the AI industry, has published its latest report for May 2025, revealing the most popular generative AI tools worldwide. The data highlights the unmatched success of ChatGPT, showing how it continues to dominate the landscape.
One of the most striking insights from AI Secret’s research is that all the AI tools on the list are rapidly growing. This reflects the fact that AI usage has become more widespread than ever before.
As the table shows, ChatGPT is miles ahead of its closest competitor, Google Gemini. The platform recorded billions of visits in May alone. Meanwhile, Gemini garnered just over half a billion visits.
It’s worth noting that Google Gemini is deeply integrated into other Google services, which might reduce the need for users to visit it directly—partially explaining the gap with ChatGPT.
💻 Google Leads in Coding, Not Overall Use

While ChatGPT leads overall in general-purpose AI usage, results vary by category. In the coding category, other tools take the lead. Here are the most visited AI tools for developers:
🎬 Top AI Tools for Video Generation

In the video creation category, the following AI platforms stand out:
AI Secret continues to rank AI tools across various categories. For the full list, you can visit the full report through their official website.
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