Digital wealth management company Apex Fintech Solutions has entered into an agreement to acquire FinTron, a fintech design agency specializing in creating top-tier digital experiences for investors and advisors globally.
The terms of the acquisition have not been disclosed, and it is subject to approval by FINRA. Once finalized, this strategic move will allow Apex’s clients to offer personalized user interfaces and experiences for their brokerage platforms, seamlessly integrated into the Apex platform. This will enable them to easily deploy turnkey investing experiences and front-ends within their existing digital footprint, powered by Apex’s custody platform.
Apex CEO Bill Capuzzi expressed his enthusiasm about the acquisition, stating, “FinTron has revolutionized the process of launching a brokerage or wealth management platform. Their cutting-edge platform aligns perfectly with our mission to empower the next generation of investors through technology. This acquisition is a significant step in our journey to provide a fully integrated, digital-first platform that caters to the diverse needs of our clients.”
FinTron is well-known for its white-label and embedded components, as well as its Software Development Kit (SDK) for mobile and web platforms, enabling brokerages and wealth management firms to incorporate self-directed and managed investing functionality into their services. Apex intends to utilize its acquisition of FinTron to enhance its offerings to a wide range of clients, from financial advisors and fintech companies to neobanks, insurance providers, and retirement planning firms. The technology from FinTron has already been seamlessly integrated into Apex’s suite of services to streamline investment processes, improve user experiences, and expand advanced investment capabilities to a broader audience of investors.
FinTron CEO and Founder Wilder Rumpf expressed his excitement about the partnership, stating, “We are thrilled to join forces with Apex. Our shared vision of democratizing financial services and providing intuitive, powerful tools to investors will only be strengthened through this collaboration. Together, we can make a significant impact on the financial futures of many.”
Founded in 2017 and headquartered in Stamford, Connecticut, FinTron has secured over $14 million in funding from investors including Connecticut Innovations and Sage Venture Partners. The company’s embedded wealth solutions support broker-dealers, community banks, credit unions, investment advisors, and fintech companies in reducing CAPEX and time to market, enhancing engagement, and offering versatile digital wealth experiences to clients.
Apex Fintech Solutions first introduced itself to the Finovate audience at the developers conference, FinDEVr Silicon Valley, in 2015 through its subsidiary, Apex Clearing. Recently, the New York-based company launched its real-time cloud-native investment infrastructure, Apex Ascend, and announced a collaboration with wealth management solution provider YourStake. FinTron marks Apex’s fourth acquisition, following the purchase of AdvisorArch earlier this year.
Photo by Marek Piwnicki
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Conclusion
Apex Fintech Solutions’ acquisition of FinTron represents a significant move in the digital wealth management industry, bringing together cutting-edge technology and innovative solutions to empower investors and advisors worldwide. The strategic partnership between these two companies will enable Apex’s clients to deliver customized user experiences and investment platforms, enhancing their digital offerings and expanding their capabilities in the financial services space.
With a shared vision of democratizing financial services and providing powerful tools to investors, the collaboration between Apex and FinTron promises to make a lasting impact on the future of wealth management. By combining forces and leveraging their respective strengths, these companies are poised to redefine the way investments are managed and accessed, making sophisticated wealth solutions more accessible and user-friendly.
As the industry continues to evolve and digitize, partnerships like the one between Apex Fintech Solutions and FinTron pave the way for a more seamless and personalized financial experience for clients. With a focus on innovation and customer-centric solutions, these companies are at the forefront of shaping the future of wealth management and investment services.
By staying informed and engaged with the latest developments in fintech, investors and advisors can take advantage of the opportunities presented by companies like Apex and FinTron. As the landscape of digital wealth management evolves, it is essential to stay ahead of the curve and embrace the technologies and solutions that drive progress and innovation in the industry.
With the acquisition of FinTron, Apex Fintech Solutions is positioning itself as a leader in digital wealth management, offering a comprehensive suite of services and solutions to meet the diverse needs of its clients. By combining the expertise and capabilities of both companies, Apex is well-positioned to deliver cutting-edge digital experiences and investment platforms that set new standards in the industry.
As the partnership between Apex Fintech Solutions and FinTron continues to unfold, the possibilities for innovation and growth in the digital wealth management space are endless. By working together to leverage their technologies and resources, these companies are paving the way for a more connected, efficient, and user-friendly financial ecosystem that benefits investors, advisors, and wealth management firms alike.
With a commitment to excellence and a focus on empowering the next generation of investors, Apex Fintech Solutions and FinTron are poised to make a lasting impact on the future of wealth management, one innovative solution at a time.
