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Every founder on this show was one bad week from losing it all

DeFi Daily News by DeFi Daily News
September 3, 2026
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Season two of The Big Idea starts now, and this is the year one that nobody puts in the highlight reel. Noah Glass was ready to sell Olo for $65 million in 2012. The deal died the morning his team expected their payouts. Olo later sold for $2 billion.

Elizabeth Gore, co-founder and president of Hello Alice, brings back nine guests from season one: the retailer that told Dr. Dionne Laslo-Baker to come collect her own product, the 120 Super Bowl pretzel orders Adam Shapiro could not deliver, the armed guard at Helya Mohammadian’s factory gate, and the question Katelin Holloway makes every founder answer before taking venture money.

Featuring
Dr. Dionne Laslo-Baker, Founder and CEO, DeeBee’s Organics
Wendy Kunkle, CEO, Kemo Sabe
Helya Mohammadian, Founder and CEO, Slick Chicks
Emily Hosie, Founder and CEO, REBEL
Adam Shapiro, Founder, Shappy Pretzel Co.
Cason Crane, Founder, Explorer Cold Brew
Tyler Fish, Co-Founder and Co-CEO, Sun Home Saunas
Katelin Holloway, Founding Partner, 776
Noah Glass, Founder and CEO, Olo

Presented by Block Advisors, built by H&R Block.

Timestamps
0:00 One bad week from oblivion
1:12 Two women, two babies, one babysitter
1:36 The first company that failed, and the MBA it paid for
2:23 She bought a Western wear brand, then COVID closed it
2:47 Using a shutdown to restock and retrain
3:28 Her sister could not put on her own underwear
4:23 The armed guard at the factory gate
5:21 Building a returns business out of a Toronto basement
5:52 Retailers denied the returns were going in the garbage
6:56 A homesick actor starts making Philly pretzels
7:59 120 Super Bowl orders, no delivery radius
9:15 Do not write a check your operation cannot cash
9:38 Decaf cold brew did not exist
10:29 500 new subscribers, then all of them cancelled
11:19 Their first business made three dollars
12:10 Taking the sales call out of buying a sauna
13:39 He sold his car to fund it
14:31 Whole Foods got the product melted
15:20 Bring your trucks and get it out
16:20 Are we gonna be on the street
16:35 One SKU with high velocity
17:32 The pitch 776 nearly refused to take
19:41 A rocket ship or a really good airplane
20:29 Ready to sell Olo for $65 million
21:31 Telling the team the deal was dead
22:20 Thoma Bravo, $2 billion, and stale beer
22:58 Block Advisors tax break: extension deadlines
24:35 Season two is heading West

#TheBigIdea #smallbusiness #entrepreneurship #founderstory #YahooFinance

==
AlphaSpace by Yahoo Finance: A Professional-Grade Investment Platform Built for Everyday Investors.
👉 https://finance.yahoo.com/about/promos/gold/alphaspace?ncid=100003571

source

Tags: 776Adam ShapirobadCason CraneDeeBee's OrganicsDionne Laslo-Bakerelizabeth goreEmily HosieentrepreneurshipExplorer Cold BrewFounderfounder storyHello AliceHelya MohammadianKatelin HollowayKemo SabeLosingNoah GlassOloRebelShappy PretzelshowSlick Chickssmall businessstartup failureSun Home Saunasthe big ideaThoma BravoTyler FishWeekWendy KunkleYahoo Finance
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