Most investors think the biggest opportunities in sports have already been found. Kara Nortman believes they’re just getting started.
Brian Sozzi sits down with Monarch Collective co-founder Kara Nortman to discuss why women’s sports is emerging as a major investment opportunity, how she recognized the trend years before most investors, and why franchise values, media rights, and fan demand could continue climbing.
The conversation explores venture investing, sports ownership, media economics, and the long-term business case behind one of the fastest-growing asset classes in sports.
Timestamps
00:00 From tech to sports
01:05 The opportunity she saw
02:50 Building Monarch Collective
04:34 How she finds investments
05:46 Starting Angel City
07:13 Building sports infrastructure
09:54 Why valuations are rising
13:09 The first billion-dollar team
15:11 Bob Iger joins Angel City
16:24 Building franchises
19:32 Ignoring the skeptics
21:57 Her biggest prediction
24:23 The future of women’s sports
#womenssports #sportsbusiness #investing #venturecapital #leadership #powerplayers #yahoofinance
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